Regional Marketing Manager
Career Oppurtunity

Head-office
Permanent
Marketing Manager

We are looking for a Regional Marketing Manager which will work closely with the Sales team to ensure daily effectiveness of the overall marketing for Chery. The candidate will thus, be a key member of the marketing team in ensuring that key outputs are delivered effectively and efficiently. To be successful in this role, the candidate will be responsible to design and implement marketing campaigns for Chery as well as Chery dealers. The candidate should also be creative in efforts to effectively implement marketing strategies that the Chery dealers can implement and execute to increase leads and sales. Ultimately, the candidate will ensure that their area of responsibility meets and exceeds the expectations of our business objectives and contributes to the company’s success in the long run.

Duties and Responsibilities

Responsibilities:

  • Responsible for designing, coordinating, and supporting various marketing campaigns and initiatives for Chery and all dealers to promote vehicle sales.
  • Ensure strategies are compiled which aligns the marketing activities between the head office and various dealers.
  • Work closely with Sales to ensure sales needs and marketing activities align.
  • Managing and maintaining relationships with current and potential dealers and marketing teams to ensure continuous business growth. Visits to dealers on a regular basis to ensure effective communication and collaboration.
  • Ensure the dealers are marketing according to the correct guidelines and strategies as outlined by Chery Head Office.
  • Assisting dealers in developing strategies and tactics that increase awareness of products among dealers target markets.
  • Action on Customer intelligence (CI) – the collection and analysis of detailed customer data from both internal and external sources to gain insights about customer needs, motivations, and behaviours
  • Ensure that the marketing team for both head office and various Chery dealers are performing activities such as events, campaigns, and market research that aligns and supports company goals.
  • They must be able to analyze customer purchasing behaviours, trends, and preferences, and design marketing plans and campaigns to meet customer needs and increase sales leads.
  • Ensure the production and design of promotional materials.
  • Ensure sales data is analysed for both head office and various Chery dealers to determine effectiveness of marketing efforts.

Experience and Qualifications

Requirements:

  • Marketing related diploma/ degree
  • 2 – 3 years’ experience in a similar role
  • Automotive background advantageous

Skills:

  • Deadline driven
  • Well organised
  • Creative.

Apply Online

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